Innovation in Corporate Organizational Culture: Diversity, Motivation and Organizational Pressure as Possible Realities
No Thumbnail Available
Date
2019-06
Journal Title
Journal ISSN
Volume Title
Publisher
Revista Empresa y Humanismo
Abstract
A reflection is made on the culture
of innovation within the company, which allows us
to rethink the complexity of the creative action to innovate, which does not simply consist of the strategic definition of innovation on the part of management, but fundamentally depends on the human
factor; its diversity, motivation and pressures of the
company, so that the proposed objectives are
achieved.
Description
Keywords
Innovation, Change, Organizational Culture, Humanistic Enterprise